Posts Tagged ‘portfolio’

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The Business of Photography Workshop

January 20, 2010

Have you ever dreamed of turning your passion for photography into a profitable business?  This workshop is a great way to get started on that goal!  This has been a very popular workshop in the past, and has started numerous photographers on their way to building successful businesses.

It’s an intensive two days where you learn all you need to set up, promote and run your photography business. We’ll cover everything from the necessary government registrations and taxes, through developing your portfolio, website and marketing materials, to dealing with clients, pricing your work and producing excellent results and profits! Here are some of the topics covered:

  • Business planning and set-up: Business Plans, Financial plans and cash flow management, start-up costs, registering for GST and RST, naming your business.
  • Estimates and Billing: Quoting jobs, fees, expenses and mark-ups, job docketing, invoicing and collections.
  • Accounting and Bookkeeping: A simplified approach to financial record keeping and cash management.
  • Marketing: Identifying potential markets, marketing plans, portfolios, developing and selling your image, reps, mailers and promotion.
  • General Business Practices: Attitude, professionalism, client management, copyright, making and surviving mistakes.
  • Digital: Impact of digital on the studio, equipment issues, billing issues, business opportunities.

Additionally, after the course each student can schedule an individual consultation with me to review their work and get information on potential markets and business opportunities.

Detailed info on the workshop is HERE, and some testimonials from past students are HERE

Dates: March 6 & 7, 2010          9:30 – 6:00 both days

Workshop Fee: $420 (incl gst)    Location: My studio in Downtown Toronto

Advance registration and a 50% deposit are required.  To register contact me here:

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Another Great CAPIC event for students!

February 6, 2008

CAPIC invites its Student Members (and welcomes all new members joining today) to the premier event called the The CAPIC Student Portfolio Review. Four Art Directors from Advertising, Editorial and Publishing will be reviewing the portfolios, one-on-one with each student. A great opportunity to ask questions and get great advice on what’s working and how to take your portfolio to the next level. It’s on May 10, but reserve now.. it will fill up quickly.

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